Sweet Corn Alabama is a visual identity project designed for a Venezuelan food restaurant located in Alabama, United States, that has an authentic Southern charm. The main goal was to create a brand that feels approachable, familiar, and vibrant, celebrating the unique fusion of Venezuelan flavor and the welcoming, cozy atmosphere of the American South.
The project involved creating a cheerful logo with a corn icon as the main feature, and a color palette inspired by the Venezuelan flag, blended with the emotions of both cultures.
It also included dynamic typographies and illustrated graphic elements with a modern-vintage touch. The final result is a warm and fun visual identity that encourages the sharing of good moments, much like enjoying a home-cooked meal.
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